How The Muse Helps Meta Reach Their Key Hiring Audiences
Meta’s mission is to give people the power to build community and bring the world closer together. Builders at heart, their team knows that in order to succeed in this mission, they need to continuously hire people who understand and reflect a broad range of experiences, thoughts, backgrounds, and cultures.
The Muse offered Meta a platform to connect with its diverse audience of over 75 million talented job seekers. Now, six years since the start of their partnership in 2013, Meta still considers The Muse a key touchpoint in their candidate’s journey.
“The Muse is great at giving candidates an inside look at company culture across our global offices. “–Zach Blew, Global Brand Partnerships Manager, Employment Brand at Meta
Meta and The Muse have also developed a strong editorial partnership over the years, collaborating together to produce engaging pieces of content that have outperformed similar articles by 400% in terms of page views. One article, titled 5 Mistakes to Avoid in Your Next Interview, gives readers and potential candidates an inside look at Meta’s interview process.
Watch the video above to hear from Zach Blew, Global Brand Partnerships Manager, Employment Brand at Meta, about some of the biggest results they’ve seen from working with The Muse.